Which GoHighLevel plan do I actually need?

Almost always the free trial first, then Starter at $97 a month. Starter gives you the full toolset for one business with a capped number of sub-accounts, which is plenty until you are managing marketing for other people.

Starter caps how many sub-accounts you can create. Unlimited removes that cap and adds the branded desktop app, so it becomes the right plan once you are running four or five client accounts.

Only if you want to resell the platform as your own software. SaaS mode, automatic account provisioning, and rebilling usage with your own markup are exclusive to that plan. If you sell services rather than software, Unlimited is enough.

Yes. Plans are month to month and you can upgrade or downgrade in the account settings, so start at the level that matches what you are doing this month rather than what you hope to do next year.

No. Phone numbers, calls, SMS, email sending, and AI features are usage-based and billed on top from a prepaid wallet. For most small agencies that is tens of dollars a month, but it is never zero - measure it during the trial.

The standard trial on the $97 and $297 plans is 14 days. Entering your email at the end of this quiz unlocks an extended 30-day trial through my link, plus a setup bootcamp for your account.

No. This is an independent tool by Joshua Sanderford and is not affiliated with or endorsed by HighLevel. Plan prices and features can change, so confirm the current details on the GoHighLevel signup page.